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Privacy Policy

Last Modified: October 8, 2015

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1. Introduction.
ADTRAK 360 LLC respects your privacy and is committed to protecting it through our compliance with this policy.

This policy describes the types of information we may collect from you or that you may provide when you access WWW.MARKETSMART360.COM, including all related pages and any subscription based features or services (the “Services”), offered through the website (our "Website") and our practices for collecting, using, maintaining, protecting and disclosing that information. For avoidance of doubt, this policy does not apply to any third party information gathered by our subscribers (i.e., information about customers of our subscribers) and submitted by them to the Website for use in connection with their marketing campaigns and other promotional activities ("Customer Data"). We will not review, share, distribute, print, or reference any such Customer Data unless permitted by your subscription to the Website, or required by law. Notwithstanding the foregoing, Customer Data may at times be viewed or accessed by us for the purpose of resolving a problem, support issue, or for investigating a suspected violation of your subscription to the Website, or as may be required by law.

This policy applies to information we collect:

  1. on this Website;
  2. in e-mail, text and other electronic messages between you and this Website;
  3. through mobile and desktop applications you download from this Website, which provide dedicated non-browser-based interaction between you and this Website; and
  4. when you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.

It does not apply to information collected by:

  1. us offline or through any other means, including on any other website operated by us or any third party (including our affiliates and subsidiaries); or
  2. any third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or on the Website.

Please read this policy carefully. By accessing or using this Website or its Services you agree to this Privacy Policy. This policy may change from time to time. Your continued use of this Website and its Services after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

2. Children Under the Age of 13.
Our Website and its Services are not intended for children under 13 years of age. No one under age 13 may provide any personal information to or on the Website. We do not knowingly collect personal information from children under 13. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at Market Smart 360 1000 Commerce Park Drive, Suite 301 Williamsport, PA 17701.

3. Information We Collect About You and How We Collect It.
We collect several types of information from and about users of our Website and its Services, including:

  1. information by which you may be personally identified, such as name, postal address, e-mail address or telephone number ("personal information");
  2. information that is about you, but individually does not identify you;
  3. information about your internet connection, the equipment you use to access our Website, its Services, and usage details;
  4. billing information, such as billing name and address, credit card number, and the identity of users within the organization that will be using the Services of the Website. All financial and billing information that we collect from you is used for the purposes of checking your qualifications as a prospective customer and billing you for the Website’s Services. Such billing information is not used by us for marketing or promotional purposes. We may use a third-party intermediary to manage the credit card and billing processing. This intermediary is permitted to store, retain, or use the information provided for the sole purpose of credit card and billing processing.

We collect this information:

  1. directly from you when you provide it to us;
  2. automatically as you navigate through the Website and its Services. Information collected automatically may include usage details, IP addresses and information collected through cookies, web beacons, and other tracking technologies; and
  3. from third parties.

4. Information You Provide to Us.
The information we collect on or through our Website and its Services may include:

  1. information that you provide by filling in forms on our Website. This includes information provided at the time of registering to use our Website, subscribing to our Services, posting material or requesting further services. We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with our Website or Service;
  2. records and copies of your correspondence (including e-mail addresses), if you contact us;
  3. your responses to surveys that we might ask you to complete for research purposes;
  4. details of transactions you carry out through our Website or its Services, and of the fulfillment of your orders. You may be required to provide financial information before placing an order through our Website or subscribing to the Services; and
  5. your search queries on the Website and related queries through the Services.

You also may provide information to be published or displayed (hereinafter "posted") on public areas of the Website, or transmitted to other users of the Website, its Services, or third parties (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to others at your own risk. Additionally, we cannot control the actions of other users of the Website, or subscribers to the Services, with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.

5. Usage Details, IP Addresses, Cookies, and Other Technologies.
As you navigate through and interact with our Website and its Services, we may automatically collect certain information about your equipment, browsing actions and patterns, including:

  1. details of your visits to our Website, including traffic data, location data, logs and other communication data and the resources that you access and use on the Website and its Services; and
  2. information about your computer and internet connection, including your IP address, operating system and browser type.

The information we collect automatically is statistical data, and does not identify any individual. It helps us to improve our Website, Services, and to deliver a better and more personalized service by enabling us to:

  1. estimate our audience size and usage patterns;
  2. store information about your preferences, allowing us to customize our Website and Services according to your individual interests;
  3. speed up your searches and use of the Services; and
  4. recognize you when you return to our Website.

The technologies we use for this automatic data collection may include:

  1. Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer.
  2. Flash Cookies. Certain features of our Website and Services may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on our Website and Services.
  3. Web Beacons. Pages of our the Website, its Services, and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs).

We do not collect personal information automatically, but we may tie this information to personal information about you that we collect from other sources or you provide to us.

6. Third-party Advertiser Use of Cookies and Other Tracking Technologies.
Some advertisements on the Website and Services are served by third-party advertisers, ad networks and ad servers. These third parties may use tracking technologies to collect information about our users. We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement, you should contact the responsible advertiser directly.

7. How We Use Your Information.
We use information that we collect about you or that you provide to us, including any personal information:

  1. to present our Website, its Services, and its contents to you;
  2. to provide you with information regarding the Services or products that you request from us;
  3. to fulfill any other purpose for which you provide it;
  4. to provide you with notices about your account/subscription to the Services, including expiration and renewal notices;
  5. to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
  6. to notify you about changes to our Website, Services or any products we offer or provide though it;
  7. to allow you to participate in interactive features on our Website, including the Services;
  8. in any other way we may describe when you provide the information; and
  9. for any other purpose with your consent.

We may also use your information to contact you about our own and third-parties' goods and services that may be of interest to you. If you do not want us to use your information in this way, please check the relevant box located on the form on which we collect your data (the “registration form”), or adjust your user preferences in your account profile.

We may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

8. Disclosure of Your Information.
We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or you provide as described in this privacy policy:

  1. to our subsidiaries and affiliates;
  2. to contractors, service providers and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them;
  3. to a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of Adtrak 360 LLC's assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by Adtrak 360 LLC about our Website users and Service subscribers is among the assets transferred;
  4. to third parties to market their products or services to you if you have consented to or not opted out of these disclosures. We contractually require these third parties to keep personal information confidential and use it only for the purposes for which we disclose it to them;
  5. to fulfill the purpose for which you provide it. For example, if you give us an e-mail address to use the “refer a friend” to our Website and Services, we will transmit the contents of that e-mail and your e-mail address to the recipients; and
  6. for any other purpose disclosed by us when you provide the information.

We may also disclose your personal information:

  1. to comply with any court order, law or legal process, including to respond to any government or regulatory request;
  2. to enforce or apply our terms of use and other agreements, including for billing and collection purposes; and
  3. if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Adtrak 360 LLC, our customers or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

9. Choices About How We Use and Disclose Your Information.
We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

  1. Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent.
  2. Disclosure of Your Information for Third-Party Advertising. If you do not want us to share your personal information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by checking the relevant box located on the form on which we collect your data (the “registration form. You can also always opt-out by logging into the Website and adjusting your user preferences in your account profile by checking or unchecking the relevant boxes or by sending us an e-mail stating your request to .
  3. Promotional Offers from the Us. If you do not wish to have your e-mail address or contact information used by Us to promote our own or third parties' products or services, you can opt-out by sending us an e-mail stating your request to . This opt out does not apply to information provided to us as a result of a product purchase, warranty registration, product service experience or other transactions.
  4. Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver advertisements according to our advertisers' target-audience preferences, you can opt-out by sending us an e-mail stating your request to .

We do not control third parties' collection or use of your information to serve interest-based advertising. However these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

10. California Privacy Rights.
California Civil Code Section § 1798.83 permits users of our Website and Services that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to .

11. Data Security.
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration and disclosure. All information you provide to us is stored on our secure servers behind firewalls. Any payment transactions will be encrypted using SSL technology.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Website like message boards. The information you share in public areas may be viewed by any user of the Website.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website, including but not limited to its Services. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website or its Services.

12. Changes to Our Privacy Policy.
It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Website home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for periodically visiting our Website and this Privacy policy to check for any changes.

13. Contact Information.
To ask questions or comment about this privacy policy and our privacy practices, contact us at:

Market Smart 360
1000 Commerce Park Drive
Suite 301
Williamsport, PA 17701