The Tracking Console, integrated within the Market Smart 360 Platform, is designed to make any marketer an expert in optimizing every advertising dollar! Save time and money on all your advertising by easily monitoring data to confirm what advertising is working and what is not measuring up.
Our user friendly interface will give you the following key metrics and features at your fingertips
Our advanced call tracking system displays the caller’s name, address, phone number as well as the call time and length. Even better, we record every phone call so you can listen in on the conversations for training purposes and sales records. Make sure your team is communicating effectively with each and every customer to ensure the best experience.
Newspaper, radio, email, Facebook, PPC, and more. With today’s growing list of advertising outlets, your business needs to know what reaches your target audience best. The Tracking Console makes it simple, by bringing it all together within our easy to use console. See which campaigns are bringing in leads, and which ones are missing the mark, so you can quickly optimize your ROI.
Our Tracking Console works seamlessly with Google Analytics to pull top level information into our Patent-Pending console. View site visitors, pageviews, bounce rate, average time on page, clicks, and more from your entire media enterprise. We actually can tell you which media, both traditional and online, affects your site traffic.
Our console will mirror your business structure; whether you are a multi-location franchise, or an agency with many clients. Create a parent/child like configuration so you have access at the top level, where you have complete control of all accounts set up underneath you. At the same time, issue credentials to your “children” and set permissions so they can access their account data and follow along.
All of the great analytics and data stored within the Tracking Console can be emailed or exported with the click of a button. Send last month’s data to your boss in a Microsoft Excel file, or email yourself a PDF for your upcoming presentation. We make it easy to take the information with you in the format that best fits your needs.